Do you have the right idea?

Once you have an idea you need to examine it as objectively as you can. Because you are passionate about your idea you must not allow that to cloud your judgement. Research will tell you if a market exists for your idea.

Ask yourself some questions like:

• Are there strong competitors in the market?
• What will their reaction be to a newcomer?
• What price can you charge and how will you get your product or service to the market?

The questions you must ask are numerous. A good place to start is Waterford County Enterprise Board for advice or referral to the most suitable source of assistance.